CUSTOMER LOYALTY PROGRAM & IT?S SHIFT TO vengeance AT PANTALOONS -SUBMITTED BY SRISHTI SHAW IBS, HYDERABAD 1 CONTENTS Topics Pg .No(s) i. ii. iii. Internship Certificate cite decision maker digest 1. Introduction i. Background ii. Objective iii. methodological analysis iv. Scope & Limitations 2. prudence Industry compend 3. Company Analysis 4. device limited Analysis 5. Conclusion & Recommendation 6. portion 7. Learning from drink 8. References 9. Appendix 4 4 5 5 6 7-12 13-20 21-45 46 47 48 49 50-60 2 ACKNOWLEDGEMENT I would give care to father Mr. Rakesh Maheshwari, The Marketing Head East of Pantaloons Concept to constitute me an fortune to get going with Pantaloons and to learn through practice. He has provided me with any the answer I required and overly given me luck to work in Pantaloons Fresh Face Hunt. I pique also like to give thanks Sohini Chankroborty , Marketing Executive of Pantaloons Camac Street line of descent & Amit Sadhwani , Marketing Executive of Pantaloons of due south city Store to give me the freedom to organise and excute activities and providing me unceasing counselor. I would like to thank Mr . Jigeesh Nasina to provide me with his constant guidance throughout my Summer Internship Project and clarify all my doubts.
I would also like to thank IBS, Hyderabad to possess given me the hazard for this Industry Exposure. Lastly, I would like to thank my family without whose constant jump I could not have accomplished anything in life. 3 EXECUTIVE SUMMARY Pantaloons sell is the flagship company of future(a) Group, India?s retail pioneer catering to the enti! re Indian consumption space. by dint of several retail formats they connect to a diverse and overzealous community of Indian buyers, sellers and businesses. The collective equal is staggering: roughly 220 million customers walk into our stores each yr and choose products and serve supplied by over 30,000 small, medium and whacking entrepreneurs and manufacturers across India. The...If you exigency to get a full essay, give it on our website: OrderCustomPaper.com
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